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Business Communication solutions for the Retail Sector
Deliver exceptional customer experience, enable omnichannel interactions, optimise retail performance
Powerful Communications Made Simple
Utilise Unified Communications strategically. Deliver personalised customer experiences through seamless omnichannel communications. Enhance the brand experience to transform customers into advocates. Achieve customer service excellence. Empower staff performance and collaboration that drives customer engagement. Achieve business transformation with greater agility and reduced operating costs.
The retail sector has undergone significant transformation with intensifying competition, evolving customer expectations, and increasingly sophisticated customer channels all contributing to the revolution.
These challenges mean that retailers must review their approach to customer acquisition and retention, if they are to remain competitive. In most cases, retailers need to invest in IT and communications tools that integrate seamlessly with existing operational applications to achieve a 360-degree view of each individual customer’s buying journey.
Customer engagement remains a high priority, as the sector strives to implement effective mobile strategies that complement the in-store experience to achieve digital parity and a connected retail environment.
Unified Communications (UC) provides a robust communications platform integrating voice and data communications, enabling retailers to personalise the customer experience, streamline staff collaboration, achieve digital parity and, ultimately, drive customer loyalty.
The Benefits of Unified Communications for Retail:
- Consolidate communications into a single, seamless environment.
- Deliver personalised, omnichannel customer communications to drive loyalty.
- Enable company-wide collaboration around the clock.
- Achieve personalised customer interactions and digital parity.
- Empower staff by delivering rich, yet easy-to-use features.
- Reduce IT burden with simple system management.
- Respond instantly to market changes with an easy-to-scale platform.
- Reduce the total cost of ownership for business telephony.
- Achieve a swift return on investment (ROI).
“Our customers can speak to the right person first time and this level of service sets us apart from the competition. In Incom and ShoreTel we have the perfect partnership that enables us to fly the customer service flag and deliver a first class service.”
Ryan Yeoman, IT Project Manager, The Range superstores
“We selected Incom based on their in-depth appreciation of our business goals, their outstanding reputation in the market and their business communications expertise. We had a very tight deadline for the deployment of the new infrastructure and telephony system, which they delivered on time and to budget. We are delighted with the results and savings so far and would not hesitate in recommending them.”
David Foster, Managing Director, Woodhouse Clothing
The Incom Customer ExperienceFor Operations, IT, Customer Services and Customer Experience Directors, the use of advanced communications solutions must be manageable, flexible and scalable to meet the immediate and future needs of the organisation. Our award-winning solutions for Retail enable people to collaborate and work more effectively, while reducing operational costs and capital expenditure. Our expertise in voice and data convergence and contact centre technologies enables us to address the evolving requirements of organisations of all sizes.
Ease of use and management. Absolute reliability. Return on investment.
White Papers and Reports> Retail White Paper > IP Telephony: Minimise Costs, Maximise Value > Demystifying Unified Communications > How Unified Communications Pays for Itself > 5 Tips to Make Your UC Deployment a Success > 5 Benefits of ShoreTel’s UC Platform
Client Success> Case Study: Clothingsites.co.uk > Case Study: The Range > Video: Joules > Video: Dr. Martens
Infographics> The Importance of TCO > Mobility - Work is an Activity Not a Place > The Benefits of Tablets for Mobile Collaboration
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There are many ways for businesses to communicate with customers, and customers to contact a business, including: email, instant messaging, on-line chat and social media. However, phone-calls are still an essential part of doing business, and the preferred method of communication for many customers with queries, orders to place or issues to resolve.
Businesses spend the vast majority of their marketing budget trying to get people to call them. It’s the number one CTA (Call to Action)
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"We were impressed with how Incom looked to help us save money, improve our flexibility to manage seasonal demands and increase our efficiencies. "
"The staff at Incom have all been professional and supportive during the transition and made the switchover as seamless as possible from a user perspective."